Our effective Logo Design process.
Image is everything. A good logo expresses the company's vision, values, and directions. It builds customer loyalty and inspires trust in your partners. Developing your identity should be the first step in marketing your business. It's imperative that we understand your target market before we begin to think about designing your identity.
We will help you to communicate your image clearly and powerfully to your intended target audience.
Trying to create a logo on your own may seem like the best way to avoid the high costs of going to a professional design firm, but we make it easy an affordable to have a high-quality logo designed. Even if you have a good eye for color and a sense of what you want your logo to look like, you should still consult a professional designer. Why? They know whether or not a logo design will transfer easily into print or onto a sign,or on the web. While you might come up with a beautiful design, it may transfer correctly or would cost too much money to be printed. Learn more about our Logo Design and Corporate Identity prices.
Logo design involves an extensive amount of research and we have the experience to conduct such research. We follow an effective process to design the perfect logo.
In order to understand you and your business our process begins with our extensive worksheet involving many questions such as:
What is the average age of your target market?
What level of education do they have?
What gender is the majority of your target market?
Is there a certain ethnic group you're targeting?
Describe the benefits of your company/product.
What is the most important benefit to your customer?
What is your USP (unique selling point)?
What are the strengths & weaknesses of your competitors?
What images/symbols do you want to be associated with?
What images/symbols do you not want to be associated with?
Do you want a logo mark (graphic) or an all text logo?
When someone looks at your logo, what is the first thing you want them to think?
How will the logo be used? (in print, on the Web, signage?).
Once the worksheet is prepared and upon receipt of payment (50% deposit), we will provide you with the first draft of logos within five business days. After your review of the samples, we finalize your logo with the corrections necessary and we will prepare your logo, for print, the web and use with other software programs such as Word, Excel, etc. What is included in your logo design? Find out here.
Receive a FREE No-Obligation quote for your logo design project.
To find out more about creating the perfect identity for your business contact us Today! |
